It did $7 million.įranchise agreements were announced. Then things got messy. A couple of years later, Incredible Pizza opened a 60,000-square-foot location in Tulsa. Rick Barsness said he hoped the location would do $2 million in sales in its first year of operation. “We do so much with churches and Little League and soccer and mom and dad and the kids, we just didn’t want to introduce the alcohol into our stores,” Rick Barsness said. Private rooms often play host to multiple birthday parties at a time. Like all subsequent locations since, it offers a pizza buffet and a mix of arcade and carnival-style games, as well as rides. 'People thought we were crazy,' Rick Barsness said. The South Campbell Incredible Pizza location was 40,000 square feet when it opened.

“We were from North Dakota originally, so we wanted to come back to somewhere that was four seasons, but not quite as cold as North Dakota,” Cheryl Barsness said. They thought Springfield's demographics seemed similar to Amarillo, a Texas city where they had a successful restaurant.Īdditionally, the weather seemed appealing. Cheryl Barsness said she and her husband became familiar with southwest Missouri when they sent their children to Kanakuk, a Christian camp near Branson. The couple ultimately sold their 12 Texas restaurants and moved to Rogersville.

“We wanted to do attractions like go-karts and bumper carts and laser tags, and they had no interest in doing that at all,' Rick Barsness said. 'They just kind of wanted a small game room.” The pizza buffet chain developed a concept with games at the back of its restaurants - but the couple didn't think the plan went far enough. which won't be affected by the headquarters move - Rick and Cheryl Barsness lived in Texas, where they were a franchisee with Gatti's Pizza. This summer, however, it will be making one change locally, shifting its central office operations to a new location in Springfield that offers 50 percent more space.īefore they opened the first Incredible Pizza at 2850 S.

Incredible Pizza doesn't open multiple stores in a single metro area, so the company's expansion since 2002 has happened far from its home base. “We’re not growing as fast now as we originally may have intended,' Barsness said in a recent interview. 'We’re growing much slower, but every one of our stores is profitable.' This January, Incredible Pizza opened a location in a suburb of Oklahoma City. A year later, that number was up to 73 - and Incredible Pizza also envisioned 30 company-owned stores. In 2005, just three years after the Springfield-based company opened its first buffet-and-carnival mashup on South Campbell Avenue, owner Rick Barsness told the News-Leader he had sold the rights to nearly 50 franchise stores. America's Incredible Pizza Company once thought it would have dozens of locations by now.

Incredible pizza okc